Please review these FAQs to see if you have what it takes to own an Extra Innings franchise. If you do, we want to hear from you. Complete our Scouting Report today, and a member of our sales team will contact you.
This information should be read only in the context of the entire offering circular, including the explanatory notes to the charts that are found in Item 7 of the offering circular.
All Extra Innings franchisees receive unprecedented guidance and support from our franchise team starting the day you join the Team and continuing throughout the lifetime of your franchise agreement. Upon joining the team, you will receive unlimited access to our company intranet, “The Clubhouse.” Through The Clubhouse, franchisees gain access to the founders, EIFC management, staff, other franchise owners, and other members of the franchise team. For a complete description of the support and services we provide please visit the Run Support page of this site.
Our team members come from many backgrounds. Experience playing or coaching at the high school, collegiate, or professional level is helpful. However, if a franchisee lacks this type of background, he or she must be able to hire individuals with this baseball and softball experience. Although we would never dictate how a coach should teach, the terms they should use, or their particular philosophical beliefs we do offer ongoing training in these areas. The franchise company provides the program structure and techniques to maximize revenue with every lesson and clinic that your facility provides.
Yes Extra Innings franchisees are awarded an exclusive territory which would prohibit any other Extra Innings facility from being located within that area. That territory also defines other opportunities such as online sales revenue through ShopExtraInnings.com.
Territories are defined by factors research by a series of demographic reports, proximity to another Extra Innings, and overall presence in the area. New team members also have the option of purchasing more than one territory for future development at a discounted fee.
This is a relatively new industry that is experiencing rapid growth throughout the U.S. Many communities now have indoor baseball or softball facilities. Extra Innings is the national leader in this exciting new market and is growing rapidly. The Extra Innings Team executes a proven game plan, with the undeniable support of a national brand. These facilities are locally run and independently owned and operated, but also enjoy access to the knowledge, marketing and purchasing power of a larger experienced company.
Extra Innings Sports Centers cover all the bases any player could need. Extra Innings offers its customers year-round indoor practice facilities, multi – use batting cages, professional instruction, strength and conditioning, and a fully-stocked Pro Shop with E-Commerce backup all under the same roof. This winning franchise model is currently being made available to qualified individuals who are looking to provide these same services and opportunities to players across the country.
Extra Innings Locker Rooms offer its customers a fully stocked retail shop with E-Commerce back up, the ability to specialize in team and league sales, a demonstration and instructional area, and the ability to run camps, clinics and sell equipment outside of your walls. This winning franchise model is currently being made available to qualified individuals who are looking to provide these same services and opportunities to ballplayers across the country.
Extra Innings provides its franchisees with a full slate of social media, e-commerce and web-based marketing capabilities. All franchise locations have their own social media pages, websites and scheduling software where their customers can register online for the clinics, leagues and programs, purchase gift cards and memberships securely using a credit card. Franchisees are also provided with a dynamic email and social media marketing system that enables them to promote their facilities and programs directly to their customers in the most cost-effective manner available.
Not only is our retail pro shop pricing is just as competitive as online discount stores as well as big box stores, our purchasing power translates into bigger discounts and wider margins for you. Extra Innings customers become loyal. You provide them with the greatest selection of product, a demonstration area, the best price available and expert service that they cannot get online or in a box store.
Consider this a range of what you may invest in opening a facility. Please note that this is a broad range because of the many different sizes and types of facility that you may want to develop. For instance, a 20,000 square foot facility with coin-operated batting cages may be closer to $557,500 to open, while a 7,000 square foot facility may be closer to $158,000 to open. A larger stand alone Locker Room may be around $223,334 to open while a smaller one located within another facility or complex may be closer to $85,100. We do not include real estate costs in these estimates, because of the volatility and cost differential across different regions in the U.S. Keep in mind you may choose to rent or own your location site. .
This estimate does include your initial Pro Shop inventory cost. When you
open your doors for the first time, your Pro Shop could be stocked with the
latest and most advanced equipment from our vendor partners like Nike,
Also included is your very own website with online registration capability, social media sites, marketing materials and displays, netting, turf, mounds, balls, machines and all of the other equipment and fixtures you will need to open your business – all at bulk discount pricing from our approved distributors.
Upon receiving an offer to join the Extra Innings team, you will return the signed franchise agreement along with the initial franchise fee, of $15,000 for a Sports Center and stand alone Locker Room, $10,000 for a Locker Room located within and existing facility or complex. At that point, you have officially joined the team. You will have unlimited access to the company intranet site, “The Clubhouse,” where you will begin to learn the business months before you open your doors. Other team members including EIFC management, founders, and other franchise owners will help guide you on a daily basis.
All Extra Innings franchisees pay the franchise company a monthly royalty. This is a flat fee of $1000 per month beginning the day that you open your business. Unlike most franchise companies, we do not take a percentage of your gross sales. Your monthly royalties are a fixed cost that pay for your continued access to the resources, infrastructure and support network we have developed to help you run a vibrant business. The more revenue you generate the more cash goes in your pocket. All franchisees receive a 50% discount on these royalties for the first six months of operation. For larger facilities, the royalty fee increases an additional $0.25 per square foot over 12,000 square feet.
The Extra Innings team enjoys the latest in support technology and web services. Included in your monthly web services and technology fee of $175 per month is website updating and maintenance, social media development and maintenance, email services, secure online commerce, marketing email address gathering and storage, and of course, unlimited access to our company intranet, “The Clubhouse."
Franchisees also pay a $300 flat fee into an advertising fund that is used strictly for advertising and marketing purposes. The collection of these contributions from each franchise location allows the team to purchase bigger ads and campaigns on a regional and national basis. Team members are directly involved in the choosing and placement of these ad campaigns. For facilities over 12,000 square feet, your contribution will increase $0.05 for each additional square foot.